Native Denims



Native Selvedge Red – 12.75oz per sq. Yard.
Ideal spring-summer denim weight


denim fabric that prevents the edge of the denim from unravelling and shows a clean, finished look. Old shuttle looms are used to produce denim full of character, texture, unevenness, and irregularities that mass-market denim lacks. Over time it produces beautiful fades, and the more you wear it and indeed wash it, more character will come to the surface.

The selvedge advantage is that you’re getting the highest quality cotton, because the actual weaving of the denim, on a shuttle loom is intense and strong, breaking down slower than weaker yarn used in “Fast Fashion”.

We offer exchange for returns of our “Off the Peg” Selvedge Jeans, provided they are in their original condition, or their value may be used against alternative denims products.

Prices shown include VAT & Postage and Packaging


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Tapered Slims for a thinner waist or Tapered Relaxed for a fuller more rounded waist. Waist and inside leg measurements are as you would purchase normally. Our classic jean is mid-rise as standard.

Note: Add one inch for shrinkage on leg length


Our Selvedge Red Line – Indigo Organic Denim is sourced from a sustainable weaving mill in Turkey. This denim is made from long staple thin cotton yarn and comes in at 14 oz. per sq. yd. is 100% cotton and raw. Considered a heavy weight, this will take some time to “Break-In” but the results and fades will be worth the effort. This is an ideal everyday Jean. Fabric is “Better Cotton Initiative” rated, and Independently “Control Union Certified” where the fabric is part “Recycled 100% Claim Standard” and part “Recycled Blended Claim Standard”

How your Jean will fade over time:

Left unwashed, Middle after two washes, Right 2.5 years later

from Raw (left) through to first rinse (center) and 2.5 years later (right)


  • Raw unwashed “Selvedge” denim fabric which will breakdown and fade beautifully and mould to your body shape.
  • Control Union Certified. Organic, sustainable with full traceability. (Read)
  • YKK/Komet zips and solid copper rivets as standard. (Read)
  • Deep front pockets, using 7oz/sq. yd., 100% cotton twill fabric.
  • Outside leg is an “Open Split Selvedge Edge”.
  • Garment is fully bias bound, no raw edge thread covering, known as overlocking.
  • Guttermann Cream cotton with natural poly permacore heavy gauge thread as standard.
  • Back pockets cut slightly curved for natural body shape, and set using single needle construction.
  • Coin Pocket cut on grain with Selvedge Detail.
  • Inside leg is “French Seam Interlock Construction”.
  • All belt loops are waistband tacked and tucked for strength with extra sixth loop included over the standard five, including “Selvedge Loop” detail to front.
  • 100% 3mm vegetable tanned solid leather brand patch.
  • Bar-Tacked hems for strength and durability.